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This is Forward

Sustainability is at the heart of our business

Content finalised at beginning of May 2021 related to CCEP’s operations in Western Europe. 

For more information on sustainability related to CCEP’s operations in Australia, Pacific and Indonesia click here

We believe that business success and sustainability go hand in hand.

The COVID-19 pandemic has laid bare the urgency behind a range of environmental and social concerns. We believe that we can – and must – recover in ways that support our communities, our economies and our planet.

We have put a green future at the heart of our vision for the business and our sustainability strategy. We want to grow our business in a way that manages our social and environmental impacts and contributes to a better future.

We are doing this through our Group wide sustainability action plan – This is Forward. Created with The Coca-Cola Company (TCCC), and developed through continuous consultation with our stakeholders, including customers, NGOs and suppliers, across all our territories, the plan places sustainability at the heart of our business strategy.

Through This is Forward, we are taking action on six key social and environmental areas where we know we have significant impact, and which our stakeholders want us to prioritise. In each of these areas we have made a number of commitments that align with the targets underpinning the United Nations (UN) Sustainable Development Goals (SDGs). Together, they provide a clear direction of how we intend to work with partners across our value chain to build a better and greener future. There is no going back. This is Forward.

The 2020 Integrated Report and the online sustainability section on our website constitute our 2020 Sustainability Stakeholder Report which gives a progress update on our sustainability commitments disclosed, alongside our financial performance. The sustainability section of the website also includes a download centre where you can find a comprehensive collection of our sustainability disclosures and datasheets.

Progress against our targets in 2020


of products sold in 2020 were low or no calorie


of the PET used in our plastic bottles was recycled PET


volunteered by our employees to support local community projects


of the water used in our drinks, where sourced from areas of water stress, was replenished


of the electricity we purchased was from renewable sources in 2020


of our sugar was sourced from suppliers in compliance with our Principles for Sustainable Agriculture (PSA)

Our approach to reporting

The 2020 Integrated Report and the online sustainability section on our website constitute our 2020 Sustainability Stakeholder Report which gives a progress update on our sustainability commitments disclosed, alongside our financial performance.

The sustainability section of the website also includes a download centre where you can find a comprehensive collection of our sustainability disclosures and datasheets. We have a broad range of stakeholders and believe this reporting structure makes it easier for our readers to locate the information that matters most to them.

Find out more

                        Cover 2020 Integrated Report

Listening to our stakeholders

Our stakeholders have high expectations of us to address many of today’s social and environmental challenges. Their views and priorities continue to play an integral role in the development of our sustainability action plan.

This is Forward was developed following extensive consultation with over 100 of our key stakeholders – including governments, NGOs, customers, suppliers – as well as 12,000 consumers across six countries, and more than 1,000 of our own employees. 

As we work towards our sustainability goals, we continue to listen closely to our stakeholders’ concerns on the issues that matter most to them and our business. These include the level of sugar in our drinks, the effects of litter and pollution and the role we play in our communities. 

We value their insights and we engage with them throughout the year to ensure their views are reflected in our sustainability strategy as it develops. Our partners have a vital role to play in our success; we want them to feel part of our team and share in our culture and behaviours.



  • Drinks
  • Packaging
  • Society
  • Water
  • Climate
  • Supply Chain
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Today, people are looking for a broader variety of drink options, including low and no calorie drinks, to fit a greater range of moments and occasions. Working with TCCC and other franchisors, we’re evolving our business in line with these changes.

We’re committed to ensuring that 50% of our sales come from low and no calorie drinks by 2025. We're also making it easier for consumers to cut down on sugar by providing straightforward product information, and by making smaller and more convenient pack sizes more readily available.

Action on drinks

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We’re committed to leading the way towards a circular economy where 100% of our packaging is collected, reused or recycled. Together with The Coca-Cola Company, we see this as one of our most urgent sustainability priorities.

We’re committed to ensuring that at least 50% of the material we use for PET bottles will be made from recycled plastic (rPET) by 2023 and aiming to reach 100% recycled or renewable plastic in the future.

Action on packaging

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We’re determined to make a positive difference in society by promoting inclusion, diversity and economic development, both in our workplaces and in our local communities.

We have a target for at least 40% of leadership positions at CCEP to be held by women by 2025. We help address societal issues within communities across our territories through employee volunteering and by supporting local community partnerships, with a focus on initiatives which help young people gain the employability, skills and confidence they need to succeed.

Action on society (our communities)

Action on society (our people)

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Water is the main ingredient in our products and essential to our manufacturing processes. To ensure a sustainable supply of water, we’re taking a value chain approach to water management.

We’re aiming to reduce the water we use in our manufacturing operations by 20% by 2025, as well as addressing water impacts within our supply chain. We’re also aiming to replenish 100% of the water we use in areas of water stress through community based partnerships.

Action on water

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The world is at a critical point and we must all play our part to cut Greenhouse Gas (GHG) emissions.

Over the last decade, we’ve reduced GHG emissions across our entire value chain by 30.5%. We have now accelerated our ambition to decarbonise our business and have committed to reduce absolute GHG emissions across our full value chain by 30% by 2030 (vs. 2019). This has been validated by the Science Based Target Initiative (SBTi) as being in line with the pathway to limit global warming to 1.5ºC. Our ambition is to be Net Zero by 2040. Critical to achieving this ambition is mobilising our suppliers. We will aim for 100% of our strategic suppliers to set science-based targets by 2023, shift to 100% renewable electricity and share their carbon footprint data with us.

We have an immediate 3-year plan, supported by a €250m investment and underpinned by the inclusion of a carbon reduction target in our long-term management incentive plan.

Action on climate

Supply Chain
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Population growth, increased demand for food products and climate change are putting our supply chains under increasing pressure. We’re committed to sourcing our agricultural ingredients and raw materials sustainably and responsibly.

To make our drinks, we have to ensure that all the ingredients we use are of high quality and sourced sustainably. We also rely on other raw materials such as pulp and paper to make our packaging. We’ve made a joint commitment with TCCC to ensure that 100% of our main agricultural ingredients and raw materials are sourced sustainably.

Action on supply chain


Operating with Integrity

We hold ourselves accountable to the highest standards of corporate governance and public access to information about our company.