News
CCEP launches new project to find solutions to water scarcity
18/01/2024
Climate change is exacerbating water scarcity in many parts of the world, and as a business which relies on water as an ingredient and for manufacturing purposes, we have a responsibility to think innovatively about how we respond to this issue.
Working alongside our partners at Deep Science Ventures, we've launched a new programme to discover new technologies that can help to address water scarcity.
CCEP Ventures, our innovation arm, is partnering with venture building firm Deep Science Ventures to identify water specialists and entrepreneurs capable of developing and scaling novel technologies to tackle water stress.
Our aim is to develop solutions that will supply water affordably, at scale, and without causing environmental damage.
HOW WILL THE PROJECT WORK?
Working alongside our partners at Deep Science Ventures, we'll create new companies to develop water generation technologies, which can then work with both CCEP and the wider industry.
While we don’t know what technologies might be developed, taking an innovative approach like this allows us to find and trial new solutions while we continue to drive water efficiencies across our production processes.
Although water covers 70% of our planet, freshwater for human use – from agriculture, to manufacturing to personal use - only accounts for 1%.
With climate change exacerbating water scarcity in many parts of the world, we have a responsibility to think innovatively about how we respond to this issue. The launch of this project reflects our ongoing commitment to water stewardship, and our ambition to build a more water secure world, both for our business, our industry, and the communities we work alongside.
WATER STEWARDSHIP AT CCEP
Water is essential for health and wellbeing, for sustainable agriculture and to support the world’s ecosystems. It is also central to the beverage industry, both as an ingredient and in agricultural and manufacturing processes, and is a vital component of our sustainability strategy This is Forward, which includes a commitment to replenish 100% of the water used in its beverages each year.
The project will boost existing water stewardship efforts, which include investing €1.6 million in water efficiency technology and processes in 2022. In addition, over 20 water replenishment projects are running across Europe, Australia, New Zealand and the Pacific, helping to address water risks near CCEP’s operations and in local communities, in partnership with the Coca-Cola Company, local NGOs and community groups.
Find out more here.