CCEP Ventures: Accelerating our journey into the future

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Investors, Innovation | Graham Stokhuyzen, Co-Founder, CCEP Ventures

At Coca-Cola Europacific Partners (CCEP) our purpose is to deliver sustainable growth, create value for all our stakeholders and build a better future for our business, our communities and the planet.

CCEP Ventures – our innovation investment programme – was launched in 2019 to help achieve our purpose by finding and implementing transformative ways of doing business.



Our Mission

We are bringing the best minds, ideas and technologies from the outside world into CCEP in order to solve business and industry problems – and, importantly, prepare for the future.

We work with external innovators and partner with them through investment, academic funding, commercial relationships and mentorship – offering a mutually beneficial growth platform that delivers real long-term value.

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Becoming the world’s most digitized bottler

Digital technology and innovation has always been a key focus for CCEP Ventures – continually looking for ways to improve our service and making it even easier to do business with us. B2B e-commerce is just one exciting growth area that is a focus for investment and will remain a priority following an enormous surge in home delivery since the pandemic.


StarStock supports the UK on-trade by providing e-commerce solutions that enable licensed venues to digitise their relationship with their suppliers. We have been able to support them on the early stages of their journey including through valuable market insights, a commercial partnership with our GB team or access to the expertise of our own e-commerce teams.


TabSquare provides AI-driven ordering platforms for restaurants that help to drive higher order sizes and faster order turnover. There has been 288% growth in merchants live on the platform over the last 12 months with 30% faster table turnaround for venues. We’re now supporting them to grow into new markets.

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A Green Future

CCEP Ventures is playing an important role in helping us reduce, reuse and recycle, aligned with our This is Forward sustainability commitments, and accelerating our goal to bring new packaging and packaging-free innovations to our customers.

Innovative Tap Solutions

Innovative Tap Solutions is a self-pour, self-pay technology that offers consumers a convenient packaging-free delivery method for their drinks. ITS is already established in the U.S but we took a 25% stake in 2020 and we’re helping them expand into Europe – starting with a pilot in Spain with some of our key hospitality customers.


CuRe is developing ‘polyester rejuvenation’ technology that provides a new lease of life for hard-to-recycle plastic polyester waste. For early-stage technology like this, we’re supporting with capital funding to build the infrastructure needed to develop the new technology. We’ve helped in the set-up of a repolymerisation line at a pilot plant in the Netherlands and, long-term, we want to grow a stock of recyclable plastic that we can put into the market and reduce reliance on single use plastic.

Expanding our portfolio and reach

Following the acquisition of Coca-Cola Amatil in May, our project portfolio has expanded even further, now totaling 16 partners across the globe. We have some really exciting projects – visit our webpage for more information on all of our partners.

Do you know an innovative start-up that we should be working with?

Whether it’s in sustainability, the way we support our customers, or the way we get our drinks to the market – we’re always looking to find that next big leap forward.

From pilots, helping companies achieve the next level of growth, or scaling through our global network and the wider Coca-Cola System – we want to help.

Get in touch with our team here