News
Coca-Cola European Partners to invest over €500 million in 2019 to deliver world class customer service

19/02/2019
Investors, Action on Supply Chain |
News
19/02/2019
Investors, Action on Supply Chain |
Coca-Cola European Partners (CCEP) will invest over €500 million in 2019, as part of an ongoing multi-year €1.5 billion investment programme.
The announcement will be made at today’s CAGNY Conference for investors in Miami. The programme focuses on delivering more for our customers by investing in new technology, supply chain capabilities and coolers.
Damian Gammell, Chief Executive Officer at Coca-Cola European Partners, said: “We’re investing in key areas of the business to make it easier for customers to do business with us, and to offer consumers a wider range of great products. Last year our targeted investment programme helped to create €8.7 billion in value for customers - nearly €600 million more than 2017.”
Next generation digital solutions
Making it easier for customers to do business with us by developing and investing in new digital solutions. Highlights include:
Boosting capabilities across our supply chain
Increasing capacity and capabilities to service our customers quickly and easily, and support our growing portfolio of drinks sustainably. Highlights include:
Increasing product availability
Expand cold drink equipment, making it easier for consumers to find our drinks on the go. Highlights include:
CCEP Ventures
At today’s CAGNY Conference, CCEP will also announce the creation of an innovation investment programme.
The programme – CCEP Ventures – will focus solutions across customer experience and support, logistics and distribution, future packaging design and technology, prediction and pricing analytics
On the launch of CCEP Ventures, Mr Gammell said: “Our business faces future disruptive trends that need innovative solutions and we need to adapt and learn quickly. CCEP Ventures will help us bring the best minds and ideas from the outside world into our business. It will help us find, fund and foster new solutions and scale with speed.”
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Customer value creation: Source: Nielsen Strategic Planner Data to WE 02.12.18 Countries included are ES, DE, GB, FR, BE, NL & NO. CCEP defined as The Coca-Cola Company & Monster Energy excluding Innocent.
€1.5 bn investment programme runs 2017 – 2019.