Earlier this summer we launched our 2016 Spanish ‘Coastal Clean-Up’ campaign in partnership with the Ecomar Foundation. This non-profit organisation, chaired by former Spanish Olympic sailor Theresa Zabell, aims to educate children and young people practising water sports about caring for the environment.
It’s the third year we’ve taken part in the Coastal Clean-Up, which helps raise awareness of the importance of recycling waste and keeping our coastlines clean. This year we hope to collect around 800kg of waste from Spanish shores with the help of around 400 local children.
We kicked off this year’s initiative with the team from Ecomar foundation, helping 32 children from the Real Club Nautico Port Pollenca sailing school in Mallorca to clean a stretch of the Cala del Moro coastline, collecting over 50kg of rubbish. We also organised three further clean-ups, all with the help of children at sailing schools. In September, the beach cleaning efforts will reach the inland waters of Medina de Ríoseco (Valladolid) and the Alicante town of Javea.
In recognition of their work, one of beaches on Cortegada Island in the Atlantic Islands National Park will be renamed Ecomar Beach.
We’re proud of our collaboration with the Ecomar Foundation, which forms just a small part of CCEP’s commitment to the wider environment.