To celebrate the blessed month of Ramadan, Coca-Cola Europacific Partners Indonesia (CCEP Indonesia), together with PT Fast Food Indonesia (KFC Indonesia), held an iftar activity and donated to community groups entitled "Ramadan Berkah" (Ramadan Blessings). This activity itself was carried out in eight cities in Indonesia, starting from Jakarta, Bandung, Bekasi, Semarang, Lampung, Pasuruan, Medan and Bali.
Lucia Karina, Public Affairs, Communications & Sustainability Director of CCEP Indonesia & PNG, said that this activity was part of a form of social care, gratitude, and appreciation for the community's support for CCEP Indonesia so far.
"Ramadan is a month that symbolises compassion, forgiveness, blessing and sharing, and we believe that giving back to society is equally important. At CCEP Indonesia, we are committed to making a positive difference at work and in the local communities where our business operates. For this reason, we are trying to realise this commitment in collaboration with partners who have supported us so far, KFC Indonesia. An opportunity like this is a blessing for us at CCEP Indonesia," said Karina.
Happiness and gratitude for the implementation of the Ramadan Berkah activity were also expressed by KFC Indonesia's Creative and Innovation Manager, Adi Sunandar. He said KFC Indonesia was very grateful to be involved in this Ramadan Blessing activity. Adi also stated that activities like this were an excellent opportunity for KFC Indonesia to interact and create social awareness for the community.
"This is the perfect opportunity to share and get closer to the community. As our partner, we would like to thank CCEP Indonesia for holding an activity like this and appreciate those who contributed to making this kind of activity possible. Hopefully, this activity will add to all of our blessings in the holy month of Ramadan," said Adi.
During this Ramadan Berkah activity, more than 800 staple food packages and food packages were distributed respectively by CCEP Indonesia and KFC Indonesia to various community groups, such as orphans, street children, the disabled community, to environmental activists in eight different locations. This activity was carried out from 10-14 April 2023, with Jakarta as the first location for implementing the CCEP Indonesia-KFC Indonesia Ramadan Berkah series.