RUM Co. of Fiji takes out top spirits awards in the US
Internationally award-winning Rum Co. of Fiji has been recognised at the 2021 SIP Awards and
Bartender Spirits Awards, with its premium rum ranges, Bati and Ratu.
Rum Co. of Fiji won an Innovation Award, four Platinum Awards and four Gold medals across the
Heath Baker, Head of International Alcohol, Coca-Cola Europacific Partners, said to be recognised by
trade and consumers in the USA is an incredible moment for Rum Co. of Fiji and the team. “These
awards support our passion and vision to make Fiji known as the new home of rum. We have built an
excellent base in our home markets of Australia and the Pacific, and we see North America as our
greatest long-term opportunity to embed this vision.”
The SIP Awards are the only internationally recognised spirits competition that sees consumers
become the judges, and the Bartender Spirits Awards are judged by globally respected bartenders,
bar managers and on-premise buyers for the on-premise industry.
In the SIP Awards:
• Ratu 8-Year Signature Rum Liqueur won an Innovation and Platinum ‘Best of Class’ Award
• Ratu 5-Year Dark Rum and Bati 2-Year White Rum both won exclusive Platinum ‘Best of
Class’ Awards; and
• Ratu 5-Year Spiced Rum and Bati 2-Year Dark Rum both took out Gold Medals.
In the Bartender Spirits Awards:
• Ratu Signature Rum Liqueur, Ratu Spiced Rum and Bati White Rum took out three Gold
medals, scoring highly across all aspects of judging: mixability, balance and versatility, taste,
mouthfeel and finish, package, and price.
Lucy Dodgson, Brand Manager - International Alcohol, Coca-Cola Europacific Partners, said “Rum Co.
of Fiji prides itself on having a versatile portfolio with broad trade and consumer appeal. We put a
lot of emphasis on building bartender and consumer brand advocacy, so these awards are the
ultimate seal of approval, and are further testament to Fiji being an exceptional and credible Rum
Mike Spencer, General Manager, Paradise Beverages, echoed the pride in receiving these awards as
a fantastic acknowledgement of the hard work and passion from the team in Fiji. “This is again
wonderful recognition for all our people involved in the making of these exceptional rums. These
wins serve to amplify Paradise Beverages’ vision of proudly sharing and exporting local Fijian
beverages to the world.,” said Mike.
For more information contact Demayble Pasoni, Public