CCEP Supports the 68th Goroka Show as Platinum Sponsor and Official Non-Alcoholic Beverage Partner

Coca-Cola Europacific Partners (CCEP) proudly supported the 68th Goroka Show, held from 13th – 15th September in the Eastern Highlands Province as the Platinum sponsor and Official Non-Alcoholic Beverage Partner

This annual event is a highlight in the cultural calendar that celebrates the diversity and heritage of the country’s many tribes.

In his address during the official opening of the show, the CCEP’s Sales & Commercial Director, Mr. Tim Solly, said, “PNG is blessed with so much and Papua New Guinean’s should hold onto their unique cultural identity as they progress forward.”

“As a company dedicated to creating positive impacts, our support for the event reinforces our commitment to the communities we operate in.” 

In commending the show committee’s efforts, Mr. Solly added, “I commend the achievement of present and past show committee members, the provincial government, and the people of Eastern Highlands and PNG and applaud that after 68 years, you are still committed in upholding your cultural values by staging this spectacular show.”

The Goroka Show Committee’s Chair Lady, Keryn Hargreaves, said, “we are thankful to have CCEP on board as a Platinum Sponsor for the Goroka Show. This sponsorship allowed us to deliver another great experience for both participants and visitors.”

“With CCEP’s support, we can plan for future events, ensuring the festival evolves and continues to flourish.”

The 68th Goroka Show brought together tribes from across PNG who participated in traditional dances, music, rituals, and elaborate costumes, celebrating the nation's unique diversity, drawing both local and international visitors.  

A singsing group taking a break from dancing with Natures Own Water at the Goroka show.