General Manager, France Business Unit
François is responsible for Coca-Cola European Partners' (CCEP) business unit in France.
His career began at Pernod-Ricard as a brand manager in Germany and France. François joined The Coca Cola Company (TCCC) in France in 1996. Over his 23 years at TCCC he held roles of increasing responsibility in marketing, commercial and general management in the US, Japan, Asia and Europe. Before joining CCEP, François was general manager of France for TCCC.
He is a director of the French Soft Drinks Association (Boissons Rafraîchissantes de France) and of the French Food and Beverage Association (Association Nationale de l’Industrie Alimentaire).